Toothbrush of 2022
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On the fence about upgrading that old, manual toothbrush for something a little more high tech? You’re not alone. Based on a survey by Statista, 131.43 million Americans used power toothbrushes in 2020. But, are electric toothbrushes actually better? Do they actually clean your teeth better than a manual toothbrush? While American Dental Association (ADA) says both manual and electric toothbrushes can be effective at keeping your teeth clean—powered brushes have some advantages.
In a study by Cochrane with 5000+ participants, comparing the effectiveness of both brush types, “an 11% reduction in plaque at one to three months of use, and a 21% reduction in plaque when assessed after three months of use” was found when using an electric toothbrush. That’s a huge reduction! Similarly, with gingivitis, the study boasts “a 6% reduction at one to three months of use and an 11% reduction when assessed after three months of use.”
Whether you’re looking to improve your gum health, get that fresh-from-the-dentist clean, or reduce your plastic waste. There are endless reasons why upgrading to an electric toothbrush is the right move for you.

Benefits of an Electric Toothbrush
- Plaque Removal
- Accessibility
- Gum Health
- Multiple Cleaning Modes
- Brighter Smiles
- Built-in Brushing Timer
- Sonic Technology
- Less Plastic Waste
- Focus While Brushing
What to Look For in a Toothbrush
Plaque Removal
As mentioned, electric toothbrushes shine in their ability to move very, very fast. According to a 2015 consumer report, electric toothbrushes remove 21% more plaque than manual brushes due to their oscillating bristles.
This built-in rotation, or vibration, and added dexterity help clean your teeth faster, and more effectively. Make your teeth and your dentist happier by switching out your manual brush for an electric one!
Increased Focus while Brushing
Let’s be honest, brushing your teeth is boring. But brushing with an electric toothbrush can be a LOT more enjoyable. In a recent study, dentists observed 14 people brushing with a standard or an electric toothbrush. They found that “users of the electric toothbrush appeared to brush in a more concentrated and focused tooth brushing pattern vs. the manual brush.”
The participants also felt an improvement in the cleaning efficacy, paired with a better overall brushing experience. We can’t blame them—brushing with a power toothbrush DOES feel better.

Less Plastic Waste
If plastic waste isn’t on your mind, it should be! It’s a major issue to our environment, and the rate at which the world is producing waste is just not sustainable. According to National Geographic, if you took every toothbrush tossed away in the U.S. alone each year, laid them out in a line, they would wrap completely around the Earth four times!
Since the majority of toothbrushes are not recyclable, you can help reduce your toothbrush waste over time by switching to an electric one. Rather than tossing out a full toothbrush each time you switch to a new brush, you’ll only have the brush head to replace. Of course, your best option for a zero-waste toothbrush is bamboo, but electric comes in 2nd as a wonderful compromise that’s simply better for the environment than a standard plastic toothbrush (and better at cleaning your teeth, too).

Technological Improvements
Electric toothbrushes come with some power behind them (hence the name). They’re like the helping hand you never knew you needed. Here are a few tech-enabled advancements that your manual toothbrush won’t have.
Built-in 2 Minute Timers
While manual toothbrushes rely on you to know when to stop, electric toothbrushes come with a timer to let you know when you’re done brushing.
The Brüush power toothbrush takes it up a notch. Featuring a built-in 2 minute timer and a quadpacer, meaning it pauses every 30 seconds to let you know when to switch one quadrant of your mouth to the next. When you hit 2 minutes it will automatically shut off to ensure you’re not over brushing.
Sonic Technology
What is sonic technology? It’s sound waves that are used to move around particles in a medium—such as the bristles on a toothbrush head. It’s beneficial in teeth cleaning because the bristles are able to move side-to-side really, extremely fast.
Our Brüush power toothbrush uses an industry leading 42,000 brush strokes per minute, whereas our human powered brushing capabilities averages 200. Talk about a HUGE difference.
Cleaning Modes
The most basic electric toothbrushes only have one setting. With a Brüush electric toothbrush, you have six different cleaning modes at your disposal to take your teeth & gum health to the next level:
Never Use an Old Toothbrush Head Again
The ADA and CDC, both, recommend swapping out your toothbrush or brush head every 3-4 months. We know it’s hard to keep track of, but it’s super important! Bacteria builds up easily over time, and damage to or older bristles make brushing less effective. This is why we wanted to make this process as simple as possible!
By subscribing to our brush head refill plan, we’ll send you 3 new brush heads every 6 months automatically! Plus, it’s just $21.60 for the peace of mind that comes with healthier tooth and gum health. Never use an old toothbrush again!
Which Electric Toothbrush Should I Buy?
The Brüush Electric Toothbrush Kit
- Industry-leading sonic technology
- 4-week battery life
- 2-minute timer
- 6 cleaning modes
- Extra-soft bristles
And, it looks nice on your bathroom counter!
Upgrade your routine today with the Brüush Electric Toothbrush Kit
By now, we hope you have a good idea of whether an electric toothbrush is right for you. But the question remains, are they worth more than a standard brush? Let’s think about what your overall oral health goals might be:
- Do you want teeth that appear whiter?
- Do you want that fresh-from-the-dentist-clean feeling?
- Have you always thought about trying an electric toothbrush but haven’t yet made the leap?
If you answered yes to any of these questions, then it’s time to switch. Electric toothbrushes are definitely ‘worth it’ if you’re looking to level up your oral hygiene routine. Plus, they save you money in the long run by giving you a better clean and preventing overbrushing, which can lead to even more expensive dental visits down the road.
We may be biased, but we believe the Brüush Electric Toothbrush Kit features electric toothbrush on the market. From our more affordable price point, to our easy brush head refill subscription, to the oh-so-chic look (in a multitude of colors)—what’s not to love?